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March 8, 2007
A Social Network for Everyone
Companies are shifting the way they view social networking, according to a recent article published in the New York Times. While MySpace and Facebook still attract millions of visitors each month, the niche community - and more flexible, personalized networks - is a growing trend, especially in B2B. New sites are letting “ordinary people, large companies and even presidential candidates create social Web sites tailored for their own customers, friends, fans and employees.”
Moms visit CafeMom.com and MommyBuzz.com to share photos and find advice; Senator Barack Obama unveiled My.BarackObama.com for supporters of his presidential campaign; Nike created a community for soccer aficionados at Joga.com and boomers are flocking to the 50+ Eons.com.
Still can’t find a group for you? Just stop at Ning and create your own.
Posted by Catherine Claeys at March 8, 2007 10:48 AM
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