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March 28, 2008
Newbie guide and analyst relations on Twitter
Twitter looks like it was designed way last century, but can be a useful tool and is gaining ground as a way to connect with analysts, a workgroup or a cluster of blusterers (also called twit knits) (OK I made that up). The idea is you can have a group of followers who want to know what you're doing or thinking at any given moment; kind of like blogging from your mobile phone. (I use it to let my college kids know we're headed to a volleyball game or eating seafood without them.) You can use it to follow an industry pundit or let your team know when you're headed into a meeting. While it may be a great way to connect with your friends, it's not that friendly so here's a useful guide. It's about a year old.
Also, here's an analyst blogging about using Twitter for analyst relations and connecting employees. Like blogging began, there's a lot of drivel out there, but try it out and look for the serious possibilities.
Posted by Bob Brin at March 28, 2008 6:12 AM
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