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PRSA Counselors Academy Spring Conference -- Line-Up Looks Good

Posted by Matt Kucharski on March 5, 2009 at March 5, 2009 12:11 PM

If you're an agency leader, you might want to take a look at the line-up for the PRSA Counselors Academy Spring Conference -- pretty much everything is geared toward managing the business in tougher economic times. Full disclosure -- I'm on the planning committee. In a time when conferences are certainly at risk, the pre-registered attendance for this one is pretty high so far. Personally I'm looking forward to hearing from Robert Stephens -- founder of Geek Squad. This is a guy who built a remarkable brand largely through very smart, strategic public relations. Not a bad excuse to spend a few days at La Quinta...

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