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« Be there or be foursquare - localized marketing | Main | How LeBron James Twissed* His Fans... And How Businesses Can Do Better » Be careful what you (don't) tweetPosted by Antoine LaFromboise on July 12, 2010 at July 12, 2010 8:52 AMCNN fired a 20-year veteran of the network last week over a controversial tweet she posted, according to The New York Times. Read the article for all the details, but the issue started with a tweet posted by the editor, Octavia Nasr: Critics were quick to point out Ayatollah Fadlallah's writings and preachings inspired the Dawa Party of Iraq and a generation of militants, including the founders of Hezbollah. CNN responded to the issuing saying the tweet did not meet CNN's editorial standards. Nasr said people were misinterpreting her tweet. Her explanation: Either way, there were real world consequences that may be a direct result out of Twitter's 140-character limit. The lesson? Be sure your tweet tells the whole story. And if it can't, be sure the tweet includes a link to a page that unpacks what a 140-character tweet cannot.
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